Dr. Daniel Shen received his bachelor’s & doctorate degrees from UC Berkeley. During Optometry school he helped
organize a student trip gathering and bringing thousands of used eyeglasses to the Dominican Republic to provide eye
exams & glasses in small villages. After graduation, Daniel served as an officer at David Grant USAF Medical
Center. In this large hospital, he treated thousands of patients from young children to retirees. Dr. Shen also
traveled with the Lions Club to Bolivia on an eye-care mission.
Dr. Shen established eyeQ Optometry with Drs. Stephanie & Noel Krok in 2000. Their goal was to provide
excellent personal service and high quality eyewear in a very nice, comfortable, inviting setting. Dr. Shen enjoys
helping patients and taking care of their visual needs with very customized prescriptions and “out of the box”
solutions. He strongly encourages a healthy lifestyle as part of maintaining healthy eyes.
Daniel is personally very appreciative of technological advancements in eyewear. Getting his first glasses in 8th
grade, (back in the dark ages, the choices were thick ugly brown or thick ugly black) and later hard contact lenses
that popped out during sports. He now enjoys high-tech, lightweight, impact resistant progressive lenses, and single
use soft contact lenses for sports and running in the rain.
Santa Cruz has been home for 20 years. Dr. Shen loves the friendly people, the independent spirit, and the amazing
environment. He appreciates the proximity to many wonderful nearby destinations, the fabulous weather, and the
ability to walk, run, or bike everywhere. He loves spending time with family & friends, running, music &
guitar, biking, travel, movies, and enjoying good food.
Meet Dr. Dana Richter
Dana Richter grew up in Ann Arbor, Michigan, where she went on to earn a Bachelor of Science in Biology and Masters
degree in Public Health at the University of Michigan.
Dana earned her Doctor of Optometry, with honors, from the Illinois College of Optometry, which included training
in ocular disease, contact lenses, binocular and pediatric vision.
Dr. Dana Richter sought a contemporary practice with a welcoming environment and exceptional staff. She is more
than pleased to have joined the eyeQ team in 2014.
Dr. Richter is eager to address your individual needs and help you obtain optimal eye health and sharp and
comfortable vision, with style.
Meet Dr. Stephanie Krok
Dr. Stephanie Krok attended UC Berkeley where she earned a Doctor of Optometry degree in 1995 and was the recipient
of the VSP award. This award is given to two students who demonstrate excellence in clinical and academic
performance. Stephanie travelled to Guatemala with VOSH and to Zimbabwe with Rotary International to render eye care
to underserved communities.
For the first five years of her career Dr. Stephanie practiced in a busy ophthalmology practice perfecting her
skills and gaining experience with all types of primary eye care. Since 2000, Stephanie has been in practice at eyeQ
Optometry where she utilizes her broad range of knowledge to ensure all of her patients receive the best care
possible.
Stephanie’s caring demeanor and genuine desire for her patients’ overall well-being makes her an ideal doctor for
patients of all ages. Dr. Stephanie loves what she does and it shows in every thorough exam she performs.
Meet Dr. Noel Krok
Noel Krok grew up surfing the subtropical waves of Durban, South Africa. At the age of 19 he moved to the Bay Area
with his family where he attended UC Berkeley and obtained his BS in Nutrition and his Doctor of Optometry Degree in
1994. A highlight of his optometric training was participating in the Rotary International Vision Screening in
Zimbabwe with Dr. Stephanie. He was awarded the Designs for Low Vision award and accepted an invitation to complete
a Low Vision Residency.
After 9 years in Berkeley, Dr. Noel was drawn to Santa Cruz by its natural beauty, great weather, laid-back vibe,
and the surf culture. Before opening EyeQ with Dr. Stephanie and Dr. Shen in 2000, Noel worked for a few local OD
offices gaining experience and coming to the realization that he didn’t want to wear a white doctors coat.
While Dr. Noel is casual and forthright, he is very diligent, progressive and driven to provide the best possible
care to each of his patients. His guiding principle is to treat patients as ethically and respectfully as he would
wish to be treated.
When not spending time with his two boys, Dr. Noel enjoys hiking Fall Creek, organic gardening, meditating, and
bush tennis.
Meet Dr. Emiko Vasquez
Dr. Emiko Vasquez knew she wanted to be an optometrist when she was in elementary school. After graduating high
school in Fremont, CA , Dr. Vasquez went on to earn her Bachelor’s degree with Cum Laude Honors in Sociology with a
minor in Biology at Loyola Marymount University in Los Angeles, CA. While finishing her Bachelor’s degree, Dr.
Vasquez was accepted as an early decision applicant to the Southern California College of Optometry at Marshall B.
Ketchum University.
While in optometry school, Dr. Vasquez pursued her passion for health care equality by volunteering at several
community health clinics including Care Harbor, Special Olympics, and Student Volunteer Optometric Services to
Humanity. Dr. Vasquez also has been honored to receive several awards including the Council of Regents Achievement
Award for clinical excellence, Dr. Geraldine J. Sherman Memorial Scholarship for leadership, and the Vision Services
Plan (VSP) and American Academy of Optometry Foundation (AAOF) Practice Excellence Scholarship.
After completing her Doctor of Optometry with summa cum laude honors, Dr. Vasquez pursued a residency in vision
therapy and neuro-rehabilitation. During her residency she diagnosed and managed a variety of patients with
strabismus (eye turn), amblyopia (‘lazy’ eye), convergence insufficiency, and brain injury.
Dr. Vasquez cares for patients of all ages with the goal of helping them live their lives free of visual burden.
Outside of optometry, she enjoys working out, spending time with family and friends, and trying new places to eat.
Meet Dr. Agnes Kim
Dr Agnes Kim works at Eye Q at The Point. Prior to merging her business with Eye Q in October 2025, Dr Kim was providing eye care services and running her office at North Coast Vision Optometry in the Pleasure Point area for 18 years. She has worked in various settings in both corporate and private practices, where she honed her skills to provide primary eye care to patients of all ages from the Bay Area, Santa Cruz, Salinas and Monterey areas.
Some of her patients in the Bay Area still travel to Santa Cruz specifically for their eye exams because they have enjoyed the level of care that was provided to them for many years. Dr Kim's personal goal is to provide exceptional care in a manner that is holistic, compassionate and competent.
Dr Kim received her undergraduate degree in Biology from UCLA and did a brief stint in graduate school before attending UC Berkeley for her Doctorate degree. While at UC Berkeley, she participated in two volunteer missions through VOSH (Volunteer Optometric Services to Humanity) in Nicaragua and Belize, where she learned invaluable lessons in providing the gift of vision and eye health to people worldwide who lack access to adequate eye care.
Dr Kim believes that life is best lived when in service to those in need. In this spirit, she continues to allocate time for free eye care services and partners with the local Lions Club to collect used glasses. Dr Kim also enjoys mentoring students and has been part of the UCSC Health Sciences Internship Program.
In her spare time, Dr Kim enjoys hiking, traveling, yoga, cooking and entertaining friends with her partner. Dr Kim moved to the Santa Cruz area in 2007 and grew up in Los Angeles after emigrating from Seoul, Korea at the age of 5.
Our Doctors
Dr. Daniel Shen
Optometrist
Dr. Daniel Shen received his bachelor's & doctorate degrees from UC Berkeley. During Optometry school he helped organize a student trip gathering and bringing thousands of used eyeglasses to the Dominican Republic to provide eye exams & glasses in small villages. After graduation, Daniel served as an officer at David Grant USAF Medical Center. In this large hospital, he treated thousands of patients from young children to retirees. Dr. Shen also traveled with the Lions Club to Bolivia on an eye-care mission. Dr. Shen established eyeQ Optometry with Drs. Stephanie & Noel Krok in 2000. Their goal was to provide excellent personal service and high quality eyewear in a very nice, comfortable, inviting setting. Dr. Shen enjoys helping patients and taking care of their visual needs with very customized prescriptions and "out of the box" solutions. He strongly encourages a healthy lifestyle as part of maintaining healthy eyes. Daniel is personally very appreciative of technological advancements in eyewear. Getting his first glasses in 8th grade, (back in the dark ages, the choices were thick ugly brown or thick ugly black) and later hard contact lenses that popped out during sports. He now enjoys high-tech, lightweight, impact resistant progressive lenses, and single use soft contact lenses for sports and running in the rain. Santa Cruz has been home for 20 years. Dr. Shen loves the friendly people, the independent spirit, and the amazing environment. He appreciates the proximity to many wonderful nearby destinations, the fabulous weather, and the ability to walk, run, or bike everywhere. He loves spending time with family & friends, running, music & guitar, biking, travel, movies, and enjoying good food.
Dr. Stephanie Krok
Optometrist
Dr. Stephanie Krok attended UC Berkeley where she earned a Doctor of Optometry degree in 1995 and was the recipient of the VSP award. This award is given to two students who demonstrate excellence in clinical and academic performance. Stephanie travelled to Guatemala with VOSH and to Zimbabwe with Rotary International to render eye care to underserved communities. For the first five years of her career Dr. Stephanie practiced in a busy ophthalmology practice perfecting her skills and gaining experience with all types of primary eye care. Since 2000, Stephanie has been in practice at eyeQ Optometry where she utilizes her broad range of knowledge to ensure all of her patients receive the best care possible. Stephanie's caring demeanor and genuine desire for her patients' overall well-being makes her an ideal doctor for patients of all ages. Dr. Stephanie loves what she does and it shows in every thorough exam she performs.
Dr. Noel Krok
Optometrist
Noel Krok grew up surfing the subtropical waves of Durban, South Africa. At the age of 19 he moved to the Bay Area with his family where he attended UC Berkeley and obtained his BS in Nutrition and his Doctor of Optometry Degree in 1994. A highlight of his optometric training was participating in the Rotary International Vision Screening in Zimbabwe with Dr. Stephanie. He was awarded the Designs for Low Vision award and accepted an invitation to complete a Low Vision Residency. After 9 years in Berkeley, Dr. Noel was drawn to Santa Cruz by its natural beauty, great weather, laid-back vibe, and the surf culture. Before opening EyeQ with Dr. Stephanie and Dr. Shen in 2000, Noel worked for a few local OD offices gaining experience and coming to the realization that he didn't want to wear a white doctors coat. While Dr. Noel is casual and forthright, he is very diligent, progressive and driven to provide the best possible care to each of his patients. His guiding principle is to treat patients as ethically and respectfully as he would wish to be treated. When not spending time with his two boys, Dr. Noel enjoys hiking Fall Creek, organic gardening, meditating, and bush tennis.
Dr. Dana Richter
Optometrist
Dana Richter grew up in Ann Arbor, Michigan, where she went on to earn a Bachelor of Science in Biology and Masters degree in Public Health at the University of Michigan. Dana earned her Doctor of Optometry, with honors, from the Illinois College of Optometry, which included training in ocular disease, contact lenses, binocular and pediatric vision. Dr. Dana Richter sought a contemporary practice with a welcoming environment and exceptional staff. She is more than pleased to have joined the eyeQ team in 2014. Dr. Richter is eager to address your individual needs and help you obtain optimal eye health and sharp and comfortable vision, with style.
Dr. Emiko Vasquez
Optometrist
Dr. Emiko Vasquez knew she wanted to be an optometrist when she was in elementary school. After graduating high school in Fremont, CA , Dr. Vasquez went on to earn her Bachelor's degree with Cum Laude Honors in Sociology with a minor in Biology at Loyola Marymount University in Los Angeles, CA. While finishing her Bachelor's degree, Dr. Vasquez was accepted as an early decision applicant to the Southern California College of Optometry at Marshall B. Ketchum University. While in optometry school, Dr. Vasquez pursued her passion for health care equality by volunteering at several community health clinics including Care Harbor, Special Olympics, and Student Volunteer Optometric Services to Humanity. Dr. Vasquez also has been honored to receive several awards including the Council of Regents Achievement Award for clinical excellence, Dr. Geraldine J. Sherman Memorial Scholarship for leadership, and the Vision Services Plan (VSP) and American Academy of Optometry Foundation (AAOF) Practice Excellence Scholarship. After completing her Doctor of Optometry with summa cum laude honors, Dr. Vasquez pursued a residency in vision therapy and neuro-rehabilitation. During her residency she diagnosed and managed a variety of patients with strabismus (eye turn), amblyopia ('lazy' eye), convergence insufficiency, and brain injury. Dr. Vasquez cares for patients of all ages with the goal of helping them live their lives free of visual burden. Outside of optometry, she enjoys working out, spending time with family and friends, and trying new places to eat.
Dr. Agnes Kim
Optometrist
Dr Agnes Kim works at Eye Q at The Point. Prior to merging her business with Eye Q in October 2025, Dr Kim was providing eye care services and running her office at North Coast Vision Optometry in the Pleasure Point area for 18 years. She has worked in various settings in both corporate and private practices, where she honed her skills to provide primary eye care to patients of all ages from the Bay Area, Santa Cruz, Salinas and Monterey areas. Some of her patients in the Bay Area still travel to Santa Cruz specifically for their eye exams because they have enjoyed the level of care that was provided to them for many years. Dr Kim's personal goal is to provide exceptional care in a manner that is holistic, compassionate and competent. Dr Kim received her undergraduate degree in Biology from UCLA and did a brief stint in graduate school before attending UC Berkeley for her Doctorate degree. While at UC Berkeley, she participated in two volunteer missions through VOSH (Volunteer Optometric Services to Humanity) in Nicaragua and Belize, where she learned invaluable lessons in providing the gift of vision and eye health to people worldwide who lack access to adequate eye care. Dr Kim believes that life is best lived when in service to those in need. In this spirit, she continues to allocate time for free eye care services and partners with the local Lions Club to collect used glasses. Dr Kim also enjoys mentoring students and has been part of the UCSC Health Sciences Internship Program which gives students some real world exposure to various issues facing health care professionals and the opportunity to provide meaningful community service in a health care facility that closely matches with the student's career goals. In her spare time, Dr Kim enjoys hiking, traveling, yoga, cooking and entertaining friends with her partner. Dr Kim moved to the Santa Cruz area in 2007 and grew up in Los Angeles after emigrating from Seoul, Korea at the age of 5.